Wednesday, April 12, 2006

Surya Tattoo Display is Right on Time for Spring/Summer


We started selling Surya Tattoos last Fall amid little fanfare and a small spot in our new catalog. We didn't sell them that aggressively because the Fall/Winter season isn't exactly the hottest time of the year to sell body art and temporary tattoos. That being said, we were extremely impresssed with the initial response to this product when our catalog mailing dropped in October. Sales of Surya Tattoos were steady and brisk, and now that Spring has arrived and folks are showing a little more skin, we're seeing a surge in demand for this product.

Surya Tattoo is the only temporary tattoo made solely with plants, without any synthetic substances or henna in its formulation. The bluish black color exclusive to Surya makes the tattoo look totally real! The other great thing about this product is that the tattoo is applied through a quick and easy stenciling process that anyone can do without assistance.

The display unit holds 5 each of the four different styles and sits nicely on a counter top. We also have strip clips available for this product if anyone needs, or can use them. We expect demand for this product to continue to increase as Spring and Summer swing into full gear, so encourage your customers to order early.

Tuesday, April 11, 2006

Egyptian Goddess Combo Display Is Ready To Ship


As most folks know, we debuted the Egyptian Goddess Combo Display at the recent Natural Products Expo in Anaheim, California. We were extremely pleased with the response the display received at the show and I'm happy to say that we have them in stock now and they're ready to ship.

This new display is a little different from most of our existing ones because we opted to go with a lighter colored wood. We did this because we noticed many of our retailers have moved to using lighter colored wood to accent the shelving fixtures in their natural products department. The combo rack holds six Egyptian Goddess Candles and 10 bars of Egyptian Goddess Soap. This unit will work on a countertop and its profile is low enough to fit within most planogram-type shelving systems.

If you're an Auric Blends sales rep you'll be receiving wholesale pricing and program specs via email. Please let us know what you think of this exciting new addition to our product line!

Sunday, April 02, 2006

Auric Blends Wows Attendees at Largest Natural Products Expo Ever


I'm late with this post, because I'm still completely swamped with follow-up work from the recent Natural Products Expo West in Anaheim, California March 24-26th, but I want to post a brief report to let everyone know about this incredible show.

It was great to be at the show. The Auric Blends booth was busy the entire show every day from opening to close! We debuted the new Egyptian Goddess Combo Display (soap and candles), as well as our new line of packaged incense. We met tons of existing customers and made lots of contacts with new stores interested in carrying Auric Blends top selling line of lifestyle and personal care products. We also made several contacts (through a program run by the U.S. Dept. of Commerce) with international distributors and I won't be surprised if, in the near future, Auric Blends' products start appearing in stores in other countries such as Canada, South Korea, Japan, and Taiwan. Just like last year, we provided free henna tattooing by master artist Wendy Tylka in our booth all day Saturday. Our booth was packed all day and we generated quite a buzz that many of us have come to know as the "beehive" effect. We had a swarm of buyers buzzing around the booth all day.

We also learned recently that this year's Expo West show was the largest ever with regard to attendees. That was no surprise as we felt the crush of overflowing crowds all weekend. We love this industry and it looks like its headed for another huge surge forward as mainstream America continues to jump on the natural product bandwagon. Yeah!!!!